Bench Live!

One of my favourite clothing brands has just built a new micro site called Bench Live (www.bench-live.com). This new website has been launched to increase Bench’s brand awareness and help Bench promote their music heritage that they are heavily involved in. In recent years Bench has been associated with Festivals such as Manchester’s Parklife Festival, Creamfields and Liverpool Sound City. I’ve had a browse through the website and it looks great. Bench Live provides you with information about forthcoming festivals and music events. You can purchase tickets to these events through this site and the opportunity to take part in competitions in order to win free tickets. There are interviews with music stars such as Lisa Lashes, Paul Van Dyke and The Sunshine Underground. There are fashion tips to what to wear to these events with a link back to the Bench Shop website. Basically everything you need if you’re a clothes and music fan…which I am.



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